May 24, 2008

The hottest new advertising craze to hit the Internet - Pixel Ads

I generate traffic to my website through traditional channels such as writing articles, submitting to directories, link exchanges, Search Engines, etc. I also have supplemented this traffic through paid advertising methods such as Pay per Clicks (PPC), paid inclusion, and banner rotations to name a few.

I remember a few years ago when I could target a high traffic keyword through the Pay per Click search engines for .01 cents a click. Wow! Those were the days. Now, you’re lucky to get that same keyword for less than a $1.00 a click.

While some of these advertising methods bring decent traffic, most are becoming oversaturated with advertisers, which automatically brings the price up and the effectiveness down.

Recently, I stumbled across another advertising method that is affordable (and sometimes free) that is highly effective. In fact, I’m seeing these sites Alexa rankings shooting from 800,000 to the 1,000’s in less than a months time. The upward trends on the Alexa charts are without a doubt astonishing.

This new type of advertising is called Pixel Advertising. Go to any of these pixel websites and you will see a multitude of small boxes. Each box is usually equal to a 10 x 10 pixel in size. The costs of renting these boxes are ranging from $5.00 a box to $25.00 a box, and some of them are actually free. Simply select the quantity of boxes you want and upload your image.

The “BEST” part of this is that your image will stay on that site for up to 10 YEARS!

The demand for this type of advertising exposure is in high demand and these sites are popping up all over the Internet. My suggestion is to find one of these sites that are just getting started and offering the free or low cost pixel boxes. (Example: http://www.best-pixel-ads.com)

Get your image on these sites and sit back and wait approximately a month for the traffic to get going good. As the traffic surges, the free spots will not be available any longer and the cost of the pixel boxes will rise.

You have nothing to loose and absolutely everything to gain. This type of advertising is sure to get oversaturated and less effective over time, but at the moment, it’s the cheapest most effective advertising method on the Internet today.

About the Author:
Rebecca Gilbert has been a successful network marketer since July of 2002. Visit her website at: www.101homebusiness.org for useful tips and resources to help start an Internet Business of your own. Visit her forum at:
www.home-business-opportunity.biz/PNphpBB2.html

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May 17, 2008

Online Shopping is The Craze - Australia

Aussies and the world are logging on in record numbers, recent surveys conducted found that:

• Australians spent an average of $471 online in November (Nielson/NetRating)

• The number of Australian shoppers utilising the Internet has grown exponentially, almost doubling to 2.3 million in the past twelve months (news.com.au).

• 68% of Australians have a home Internet connection (Nielson/NetRating).

• Australians are spending 31 hrs a month online compared to just 10 hrs in 2003 (Nielson/NetRating)

Throughout the world consumer preferences are changing, online purchases are fast becoming the norm as potential customers are becoming computer savvy. Here are few more resounding global facts.

• 400 million passengers worldwide are now booking their flights over the internet (TheAge)

• The French spend nearly 50hrs a month online (Nielson/NetRating)

• Online consumers spent a whopping $22.3 billion in America 2005

With these kinds of figures we know that consumer loyalties are changing when it comes to purchasing goods. Consumer confidence is at all time high and we at thedeal would like to help you the consumer with your online purchasing.

We have put together a quick online shopping checklist which we hope will guide you safely through deciding which and where to purchase your products.

Online shopping checklist

1. Identifying infodo you know who you’re dealing with?

Has the website provided contact information, such as the physical address of the business, phone and fax numbers and, in the case of Australian businesses, an Australian Business Number (ABN)? This is important if something goes wrong, for example, if your package doesn’t arrive or your credit card is charged incorrectly.

2. Description of productdo you know what you’re buying?

Make sure the goods or services you are buying have been clearly described and they suit your need. Confirm this with the business (e.g. by email or phone).

3. Cost and currencydo you know how much you’re paying?

It is important that you know the final cost, especially if the business is going to charge your credit card. Clarify that delivery and handling costs have been included and check there are no ongoing fees.

Check if there any applicable taxes or import duties.

You should also clarify the currencyeven an Australian company might list prices in US dollars.

4. Confirm the orderdo you know if your order is correct?

Once you know the final cost it is useful to get confirmation of your order before agreeing to pay.

5. Applicable lawdo you know which country’s laws will apply to the transaction?

This is particularly important if you are doing business with a website based in another country.

6. Privacydo you know how any personal information you submit will be treated?

Many websites have privacy policies stating how they will deal with personal information. It’s important that you read these policies as your name could end up on mailing lists that receive unsolicited email from online marketers. In many countries, including Australia, there is now privacy legislation.

7. Payment mechanismdo you know what sort of online security the website has for processing your payment?

You need to satisfy yourself that any online payment by credit card is secure. Many online payment systems use secure sockets layer (SSL). The site should tell you that you are entering a secure online environment before you start to provide your credit card details. Usually an unbroken key or lock will appear in the bottom of your browser window to indicate you are sending information via a secure connection, or the web address will begin with https//:

8. Print out detailsdo you have printed copies of the terms of your agreement?

Make sure you print out any form you have filled in and keep copies of any email correspondence. It’s a good idea to print out pages from the website as a record of the offer you have accepted. This is important if the business denies having made promises to you. Remember, websites change regularly, and even disappear completely. You want to be able to prove the terms of your contract with the business.

9. Deliverydo you know how long it will take for the product to get to you and who to call if it doesn’t arrive?

You should clarify an expected delivery date so that you know when to start chasing it up if it hasn’t arrived.

10. Terms and conditionsdo you know all the terms and conditions?

These will give you details of how the company deals with its customers. They need to be read carefully in case there are things you were unaware of, for instance, what happens if the chosen product is unavailable.

11. Refunds and warrantiesdo you know the business’s return, exchange, refund and warranty policies?

If you can’t find any policies on the website, contact the business via email or telephone and ask them to explain their procedures.

Australian businesses are bound by the Trade Practices Act and/or fair trading legislation. This means businesses have to replace a product or refund your money if that product is not of merchantable quality, or fit for any purpose that you’ve made known to the supplier. Goods must also match any description given by the trader (this could include matching a photograph of the goods).

For services, they should be rendered with due care and skill and be reasonably fit to achieve the purpose specified.

Remember that goods bought at auction are not covered by statutory warranty rights other than those relating to clear title, quiet possession and owning the goods outright.

12. Complaint handling and dispute resolutionwill you have access to a complaints handling process or any external dispute resolution mechanisms?

Are you satisfied that, if you aren’t happy with some part of the purchase, the business will attempt to resolve any complaint you make in a fair and open manner? Many businesses have policies about internal complaint handling and external dispute resolution when that they can’t address any complaint you make directly to themit’s worth checking this out before you make your purchase.

R Vonne

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May 16, 2008

The Wild Wild Web

The Wild, Wild, Web By Stephen Kelley

It’s tough to succeed on the Internet. Starting your own online
business from scratch, with no computer or marketing experience,
turned out to be a little more time consuming than I ever would
have thought.

The best advice I’ve received so far (and the one I would pass
on) is persevere. Don’t give up on your dream.

While the time and effort invested now may seem huge, the
rewards can make it all worth while. We all know the majority of
jobs keep us Just Over Broke, whereas running your own business
has the potential to solve most of your monetary problems.

But be forewarned: Running a business is not for everybody,
whether it be online or off. Everyday, people are trying to
start a business on the web and the biggest reason most fail is
they are not getting enough traffic.

Everything I’ve learned about marketing online leads back to how
much traffic you get. What you have to sell is not nearly as
important as the amount of traffic you draw to your website.

Of all the ways to generate traffic, writing articles is one of
the best. Certainly one of the cheapest. There is no better way
to establish creditability in a world full of scams than writing
articles that people enjoy reading. When you read enough of what
someone writes you develop a feel for their personality. It
takes the place of talking in the offline world.

I had to write this article … and didn’t know how. Ever been
in a situation like that?

After listening to others and giving it some thought I came to
this conclusion: the only way you learn how is to sit down and
do it.

Writing is learned, not gifted. While some excel more than
others, anybody can learn the basics if they apply themselves.
Just remember - you are unique and so is what you write

Target your audience. Who are you writing to? What are you
trying to say? Those are the two most important questions you
can ask.

I wanted to write this for the many who may find themselves in
the position of having to write and not having any confidence in
their ability.

Always keep in mind that the first draft is going to look
nothing like the final product.

While most of us don’t speak well enough to be a super salesman
or a dynamic public speaker, anybody in business knows, we have
to speak well enough to converse with our customers.

I’ve found this to be true writing articles for the internet. I
don’t have to write award winning novels or “Killer” sales copy;
but I do have to write well enough it’s readable for the average
person, well enough to connect with my potential customers. The
biggest problem people have with writing is they lack the
confidence. But confidence only comes from doing. Not being able
to write for your customer online is no different than not being
able to converse with your customer offline.

I never meant this to be a *how to* article but rather a source
of encouragement for those who suffer from the “Blank Page
Blues”. We sit and stare at that blank white page and don’t know
where to start.

The best way to overcome this is to just start writing. You can
always revise what you’ve written and you will only get better
as time goes on. When you start at the bottom the only place to
go is up. Just remember writing can only be learned by doing.

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May 13, 2008

Sending Samples With Your Press Release– should you or shouldn’t you? Here’s a guide…

When you should send samples with your press release:

1) When the item is very low cost: If the press release
you’re sending is about a product that is under $10.00, you
may want to consider sending a sample of the product to the
editors. Since the item is low cost, it makes sense to send
a sample. Sending a sample can help improve your chances
for getting some free publicity for your company.

2) When it is a major publication: Another good time to
consider sending a product sample is when you’re dealing
with a major publication. If the publication has a wide
distribution you may want to consider sending them a
sample. When it comes to getting publicity in the top
magazines, it is a good rule of thumb to consider sending
them a product sample. After all, if they decide to run the
release on your product, all it costs you was one product
sample.

3) The editor needs a sample for their photography
studio: Many times the editors for larger publications will
have their own in-house photography studio and will want a
sample to photograph at their facilities. In this case by
all means send them a sample as soon as possible.

When you shouldn’t send samples with your press release

1) When editors say they want to see a sample of the
product but they are still on the fence about publishing
your press release: Under these circumstances I would say
hold off on sending a sample. You could always send them a
high resolution image of the product as an alternative.

2) When you send out to multiple publications that have
low visibility: If the magazine has a lower distribution I
would not send a product sample. It can be too expensive to
start sending out product samples to every magazine and
newspaper that makes a request. Instead opt for sending
them a brochure of the product or mail them a CD with the
high resolution image as an alternative.

3) The item’s cost prohibits sending out as a sample: If
the product costs is over $20.00 I would advise only
sending a product sample to the magazines with the highest
distribution. Again, you may get lots of request for
product samples from the editors and you might want to
consider letting the editors know that because the item
costs are so high, you would prefer to send just the high
resolution image of the product. Also, when you send a high
resolution image of the product make sure to take multiple
shots of the item. Show the product from the different
sides or if there are multiple pieces make sure to take
pictures of all the various elements of the product.

About the author:

Dianne Beiermann is a results-driven internet marketer and
online business owner. Dianne Beiermann is one of the
leading experts in press release marketing for online
businesses. Productpressrelease.com specializes in
assisting individuals and businesses with obtaining free
publicity for their products and website. You can visit
their site at http://www.productpressrelease.com or call
1-800-371-3945.

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April 3, 2008

Maximizing the Value and Effectiveness of Your Pay-Per-Click Campaign

We always want maximum value and profits for our pay-per-click
advertising budget. But how do we effectively maximize that for
value and profits? We will have to really consider the factors
that are affecting out sales and target market.

First, familiarizing yourself with your website’s conversion
rate

What is the percentage that a sale will be made with 100 unique
visitors to your website? Let’s assume that only 1 visitor will
make a purchase. That means your website has a conversion rate
of 1%.

Although the traffic quality that you get from a pay-per-click
search engine may differ from that of a traditional search
engine or any other advertising measures, familiarizing with
your website’s conversion rate will definitely give a better
gauge to how much you are going to bid than a calculated guess.

Let’s take this for an example: assume your conversion rate is
1%. You’ll need 100 clicks to your site before you can make 1
sale. Convert it and its $10 if your bid is Overture’s minimum
bid of $0.10 per click.

Using this as a gauge, you can estimate if your advertising cost
is going to be covered back by that 1 sale. If so, then would
you be willing to increase your budget to increase your clicks
and sales? Will this make you a bigger profit or a loss?

You will be able to use this to test out your marketing strategy
and thus maximizing the profits while cutting down on costs.

Second, are you using the right keyword phrases for the search?

The key to more sales is to target the right market with the
right product. On the internet, using the right keyword phrases
for the visitors to search for your website is absolutely
crucial.

This is because if you use the wrong keyword phrases, you ended
up with lots of unwanted traffic that costs you your bidding
money. But if you use a keyword phrase that no one searches for
it, then even worse, you ended up with no traffic at all.

So using the right keyword phrases will determine the type and
quality of your visitors that will indirectly influences your
sales and income. Always use the Overture’s Search Term
Suggestion Tool to help you in finding the right keyword phrases
for your business:
http://inventory.overture.com/d/searchinventory/suggestion/

Third, finding the best bid position for the greatest value

Most people tend to bid for the #1 position in the search
listing for their keywords. Though the top 3 listings will
definitely get the most traffic but you can still get good
quality traffic from links in the first 30 listings.

Some people even claim that these visitors are more qualified as
they took more time browsing through the description and
choosing the most appropriate for them before they click on it.

Another great thing to take advantage is the gaps between each
individual bids.

For example, at the time of this writing, Overture’s listings
showed the following bids for the search term “fashion”:

#1 position - $0.76 #2 position - $0.47 #3 position - $0.46 #4
position - $0.45 #5 position - $0.40 #6 position - $0.39 #7
position - $0.32

As the bids are separated by a few cents differences but you can
still save up quite a bit on bidding money if you know. Let’s
see, if you wanted #1 position then you would have to bid for
$0.77, that’s quite a big bid but if you were to settle for a #2
position instead, you ended up paying only $0.48. That’s a
savings of 29 cents!

Then if you were to bid for #7 position for a mere 33 cents
only, although this may not seems very much but comparing the
difference of bidding position #1 and #7, you can end up saving
a whopping $44 for every 100 clicks! This savings can be better
utilized after you have decided whether if you should pay the
extra cost for that position.

Though pay-per-click search engines are not the cheapest method
to advertise your online business, but they can be a great
addition to your whole marketing strategy. Remember it is how
much return on the investment that really counts rather than the
amount of money you are willing to fork out.

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March 27, 2008

How to Increase Your Website Traffic in 3 Easy Steps

Promoting your website might seem like an enormous task that you cannot undertake own your own. However, increasing your website traffic and getting more people to visit your site is actually very easy to do. In fact, you can increase your website traffic in as little as three easy steps that do not take a lot of effort, time or even thought. All it really takes is action and a commitment to meeting your traffic goals. Implement the following three steps in your marketing strategy as soon as possible and watch your website traffic explode.

Step #1 Submit your site to search engines

Submitting your URL to the search engines is a huge step towards getting more visitors. The more search engines that have your URL, the more people using those search engines are going to find find your website. This is a simple numbers game and the more listings you have, the more results you get, simple. Do not let another day pass without getting your URL listed with the major search engines. First, start with the largest and most popular search engines and then work your way through to the smaller ones. Following this strategy will put your website in many different search engines used by millions of people worldwide.

Step #2 Content and Keywords

Another important step to driving people to your site is your content. You must have good content or people who come to your site will leave just as quickly. Make sure that you find out all of the relevant keyword phrases that apply to your topic and use them on your web pages and product descriptions. This will increase your rankings and get more visitors to your site. Once they are there, your quality content will keep them interested and hopefully persuade them into becoming customers. Also, remember to frequently update and rearrange information to keep things looking fresh.

Step #3 Link Exchanges

Exchanging links with other websites is another way you can really drive up your traffic. Do some market research and pinpoint related products to your website, then contact other websites that sell these products. For instance, if you sell bathing suits on your website, you might link to sunglasses and flip flop web pages and have them link back to you. By doing this, you will create more traffic for yourself and return the favor to the other websites as well. This is an important step and one you should focus on intensely. Also, the more links other web pages have to your website the higher your ranking in the search engines.

If you go ahead and implement these three simple steps into the marketing plan for your website, you will immediately see the results and wonder why you didn’t make the changes sooner.

Michael Turner reveals step-by-step how you can increase search engine traffic in his free 7 part mini-series. Grab it now at http://www.powertraffictactics.com/

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March 26, 2008

Eleven Solid Ways to Optimize Press Release

It is an amazing thing that you find a press release for a
particular product posted at a site that doesn’t meant for such
commodity. Despite the fact, the press release drags you to the
company’s website that has no existence in any search engine
listings.

>From this one can easily come to know about the influence of
well optimized press release. How those press releases were able
to get in search engines? Certainly, they were well crafted and
efficiently optimized.

On the other hand, you might have come across poorly written
press releases that does not even augur keyword based ranking in
news and search engines. Stuffing keywords in press releases
would lead to spam subject, which are being distributed with a
bare minimum.

So, what we supposed to do? Write a simple release that does not
contain keywords or key phrase? Here, a talented writer is
required, who has the art of optimizing press releases with
keywords. The well optimized and written press release will
automatically haul reader’s interest to read it.

Here are the eleven concrete guidelines to optimize the press
release.

1. Select proper Keywords: Selecting key word is the salient
part of press release optimization. Be very careful while
deciding on a keyword phrase that is relevant to the product or
service you are offering. The best recommended tool to search
keywords is wordtracker.com.

2. Keyword or phrase placement: Be sure to place key phrase into
the headline and the title of your press release. Try to repeat
it nearly 2-3 times in the content of the release. You can put
two links in your content. But, write “http://www.yoursite.com”
instead of “yoursite.com”.

3. Use product name repeatedly: Place repeated name of your
service or product to make it eminent, stress on its common
portrayal rather than its name. For example, write “Microsoft
Word” instead of writing “MSWord”. This would result making your
product’s name better and popular.

4. Replace pronouns with phrase: Similarly, replace relevant
keyword phrases to the pronouns such as ‘it’ or ‘its’ to enhance
its existence increase their overall frequency in the release.

5: Make it newsworthy: Make sure that your press release is well
crafted and holds informational content that is useful for
readers.

6: Select right PR distribution network: Selecting appropriate
press release distribution is also a significant consideration.
There are several free press release distribution networks exist
so it is crucial to make mind on whether to go for paid services
or free. There are also many press release distribution networks
that claim for huge distribution but have very little network or
use spam techniques.

7: Prepare your release for substantial media coverage: Make
List of publications, send emails and correspondence letters to
journalists for your release. Make sure you don’t mail the
complete release into the email. Be concise and send URL of the
whole press release with the mail.

8: Create online media kit: Make an online media kit for the
website that can be operated with a Blog Content Management
System. This will lead interested readers to subscribe your
latest updates and news.

9: Make it for journalists: Everyday thousands of press releases
are emailed to the journalists. So make your press release
presentable and well written to be noticed by them. These
journalists usually sweep off poorly written releases.

10: Offer RSS feeds: Help journalist by offering RSS feeds, to
be hauled to your website. Through this journalists and
interested parties will be acknowledged that you have relevant
release on the topic they are searching for.

11: Publish releases frequently: Make an effort to publish press
releases often to be recognized as news source for Yahoo news
and Google news. Add news weekly if not possible daily to be
crawled frequently by Google.

An added advantage of these vital tips is that it enhances the
rankings of your website at search engines that considers
inbound links to boost search positions.

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March 18, 2008

Protecting Your Profits on Pay-Per-Click Engines: The 3 Common Mistakes Marketers Make

The plan in your head seems so simple: bid on keywords on pay-per-click (PPC) engines then watch your business skyrocket. Some marketers do achieve instant success. However, many are losing money because they’ve got gaping holes in their PPC strategy. Don’t overlook the basics.

Search engines such as Yahoo! and Google allow you to bid on keywords and drive visitors to your web site for a per-click fee. The Yahoo! Sponsored Search program has a $30 non-refundable deposit and a $0.10 per click minimum bid (and a $20 per month minimum spend). The Google AdWords program has a $5 account activation fee and a $0.01 per click minimum bid. For many PPC engines, the highest bid typically gets the highest position, and you’ll only be charged when someone clicks on your ad.

Just because it can take less than 15 minutes to set up a PPC campaign doesn’t mean you should! Let’s look at three common mistakes PPC advertisers make:

1. Choosing the Wrong Keywords

The wrong keywords deliver too much traffic that doesn’t convert, or too few visitors to impact your bottom line. The trick is to choose highly-targeted keywords that are targeted, yet popular enough that you’ll get decent traffic without blowing your entire budget in 24 hours. If you’re trying to get visitors to take action on your site, it’s mission critical to track your leads or sales at the keyword level. Without knowing which keywords did and did not perform, you won’t be able to maximize your advertising profits.

2. Writing Ad Copy that Attracts Non-Buyers

Generic-sounding copy is terrible, especially for pay-per-click. Something like “we offer business solutions to help your company succeed” is so vague that it’s going to attract people who have no use for your company. You’ll be paying for wasted clicks. A worse offense is to over-promote your offer which also attracts non-buyers; the word “free” has to be used carefully for this reason. Make your ad descriptive and compelling so potential customers know what you’re selling and get ready to buy before they land on your site.

3. Using a Landing Page that Doesn’t Sell

Do not, I repeat, do not send PPC traffic to your home page. Besides certain exceptions, it’s not the most relevant page for the users’ search query. The landing page you send visitors to, and the way it’s designed and written, determines if people stay or abandon your site. Design and test your landing pages for optimal conversions.

Successful pay-per-click campaigns start with careful consideration of the basics. New advertisers should take time to plan out their campaign while existing advertisers should optimize these basic ingredients. Protect your profits!

Catherine Seda, author of Search Engine Advertising (New Riders, 2004), shares search engine marketing tips in her seminars and complimentary e-zine (http://www.CatherineSeda.com). To learn more about search engine marketing, check out Catherine’s NEW self-study tutorial, a five-set CD-ROM, Search Marketing Mastery. Her program guides you through the step-by-step process of effectively setting up and managing profitable pay-per-click (PPC) campaigns. Learn more at http://www.SearchMarketingMastery.com

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March 6, 2008

Small Moving Companies May be Missing a Trick

All moving companies suffer from the moving cycles which characterise the housing markets.

For big name branded companies, this may be less of a problem since they serve the upper end of the moving market. This sector may be less prone to cycles, and this class of property owner often chooses between a small number of high profile firms.

For smaller businesses, which rely on the chance that a searcher will pick them out from the mass, the problems multiply. To take the example of the Yellow pages: When fewer searchers are viewing the same number of pages, and requests for quotations have consequently declined, there is an obvious temptation to consider buying ones way out of trouble with an increased advertising spend: larger and fancier ads, possibly with extended geographical coverage. This need for extra cost comes at a time when the shortage of customers creates a downward pressure on fees chargeable.

The fact is that when the business cycle is in a trough, it is hard to buy a way out, just as when it is at a peak, minimal expense would keep the order book full.

But for small moving companies, there is an area of untapped business. It is those small, even single item jobs. So often a client gives up trying to find a feasible price because after many calls, they cannot find that mover who happens to be going the right way. For moving companies, these requests always seem to come the day after they could be satisfied. Individual companies are always failing to meet these requests, and over the country, the number of unsatisfied requests is huge.

The internet has revolutionised the cost of reaching your audience, and advertising costs and opportunities are developing away from the stale ‘cough up and hope’ model of the Yellow pages.

The first improvement came with Google’s ‘Adwords’ scheme which allows advertisers to bid for prominence, on a ‘pay-per-click’ basis, and offers the flexibility to adjust bids as conditions require. For moving companies, ‘Adwords’ or Yahoo’s ‘overture’ alternative, is particularly effective when targeting specialist services (like works of art). The ability to suspend campaigns, or re-write them at a whim, is a big improvement on the Yellow pages model which as an annual publication, leaves a business stuck with its decisions.

However Pay-per-click has its detractors. Clickers may be poor sales prospects, and the growth of click fraud (the practice of competitors running up their oppositions’ costs by repeatedly clicking their ads) whilst probably solvable, means that all campaigns have to be carefully monitored.

For moving companies, the full possibilities of the internet have yet to unfold, and a site where a moving company can post part load offers, and where the public (meaning ebayers, students etc) can request quotes from any mover ‘going their way’, will be a huge asset for small movers, especially since the overheads and therefore cost of participation will be very low.

You can read more about load sharing, load matching and partloads at http://www.student-movers-forum.com.

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February 24, 2008

Alternative Strategy To Get An Alusive PR For Your Website?

There is a common misconception about major search engines today, as well as getting listed in them. Engines such as Google, Yahoo and MSN all have a system known as page rank. Page rank determines where, and if, your website is listed in their results. The PR of your site is determined by how many other sites link to it, the page rank of their sites, and the content of their pages (Whether or not it relates to your page/s).

The problem with this type of system is that it can take alot of capital to get listed in the top results in a search engine such as Google. Unless your website is a directory, having a thousand exchange links on your home page is just not feasable. It makes web pages confusing and a cluttered mess. All major search engines search for hidden text, so that will not work either. So what is a person to do?

The best out of the big three search engines right now is MSN. Google is by far the most used, but in my opinion, it has gone down hill. The search results seem to be geared toward corporations and big business’. Seach engines are suppose to help you find what you are looking for. In many instances, it becomes a chore to accomplish what the search engine is supposed to do for you. Sure I might find some interesting sites, but many times it is not what I was trying to find in the first place.

I’ve sat down several times within th last few months and noticed that Google results were close to worthless, compared to their former selves. Unfortunatly for Yahoo, they are having their new search engine designed by Google. I think that is a bad move on their part. Like I said MSN is the best right now of the big three, however it is still plagued by corporations and big business.

I have searched the web and have came up with what I believe is the next best search engine of the future. It is called Warp Rocket Search engine located at www.warprocket.com It actually allows the most modest of websites to get listed for free. It has a 99.9% acceptance rate and the search results are fresher than ever.

I think it may be time to start considering some of these up and coming search engines for the time being. If they allow the smaller website owner to get listed easily and the search content is as good as big three, we should reward them by using their services.

Why reward the larger search engines for going down hill? Why reward them for making it almost impossible to getting a website listed? If they don’t want to scratch my back, why should I scratch theirs.

Article related links- http://www.warprocket.com

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